Akshay Kumar was not as zealous as these guys when he received the Olympic torch in Canada. Kapil Dev was more composed when he lifted the World Cup back in 1983.
But just see what IPL has done to the List A players of Indian cricket. Till the time they played for India only they had plump commercial endorsements like Reebok, Pepsi and Fancy Cars.
But no stand up comedian can achieve as much hilarity as the three Mumbai Indian caps have achieved in one single ad.
The passion, the pride that Sachin, Zaheer and Harbhajan Singh have exuded in the Zandu Balm ad makes me sit through even test matches in good humour (quite literally).
The final definitive image of the three showing off the pain reliever with hoardes others following and saying "Ek Balm Theen Kaam" surpasses Emami Fair and Handsome, Boro Plus and Revital ads with consummate ease.
I think the brief economic downturn left the FMCGs reeling under severe ad budgets. Dont worry guys, you have managed to garner mind space - for good or for bad is a no brainer.
27 November, 2009
25 November, 2009
heartisans - India themed souvenir collection
Whenever someone returns from India after a holiday or a business visit, the gifting options are typically shawls, carpets, sandalwood perfumes or kurtas and so on.
The same more or less applies to the tens of thousands of software engineers and others who return home for a Diwali or a Christmas break.
www.dilsebol.com/heartisans has a refreshing answer to break this monotony
without compromising on the local flavour.
heartisans is a collection that presents a range of designs that represents various Indian cities, states and the country as whole. You will find anything from the South Indian Degree Coffee to Delhi Metro to Gateway of India to Assamese Tea Plantations being expressed in a contemporary fashion. This is truly a heart crafted range!
The fascinating aspect is the flexibility dilsebol.com offers you to choose the product on which you want the design to be printed. The product range includes t shirts, coffee mugs, caps, aprons and fridge magnets.
There is no better platform that enables you to wear the pride of your roots on your sleeves, quite literally!
So, do let send me your feedback on the range and the user experience. Feel free to buy to your heart's content and spread the word around! There is something for everyone at heartisans - diversity was never so much fun!
The same more or less applies to the tens of thousands of software engineers and others who return home for a Diwali or a Christmas break.
www.dilsebol.com/heartisans has a refreshing answer to break this monotony
without compromising on the local flavour.
heartisans is a collection that presents a range of designs that represents various Indian cities, states and the country as whole. You will find anything from the South Indian Degree Coffee to Delhi Metro to Gateway of India to Assamese Tea Plantations being expressed in a contemporary fashion. This is truly a heart crafted range!
The fascinating aspect is the flexibility dilsebol.com offers you to choose the product on which you want the design to be printed. The product range includes t shirts, coffee mugs, caps, aprons and fridge magnets.
There is no better platform that enables you to wear the pride of your roots on your sleeves, quite literally!
So, do let send me your feedback on the range and the user experience. Feel free to buy to your heart's content and spread the word around! There is something for everyone at heartisans - diversity was never so much fun!
12 November, 2009
All Izz is not well!
The Thamizh Film Directors Association was abuzz with activity early in the morning of a rainy Tuesday on Nov 10th. Four middle aged actors paced in to the office in Chennai and lodged a petition citing apathy meted out to them over the past five years.
As the TV cameras zoomed in, the familiar faces of Vivek, Charlie, Chinni Jayanth and Dhamu appeared sans the typical facial antics. They were clearly miffed that they were removed from the college scene rather prematurely.
After RK Silvermani heard their case patiently, he explained to them that they were in their early forties and that Suman Shetty, Santhanam and other dumuks have already taken their place.
Not to be bogged down, the college veterans argued that this is a clear case of discrmination, as Bollywood have called back Aamir Khan and Madhavan along with Sharman Joshi to the campuses through 3 Idiots.
Dhamu reiterates the point saying he possesed extra talents like mimicry and more importantly better hair dyes than his Bollywood counterparts.
Vivek was agitated and threw away his cooling glasses as a symbol of accepting his age. He added that there was no more a need to hide his age showing through his sagging eye bags.
Chinni Jayanth feeling left out had the last say " Jilku Jikkan Jikka, Bollywood hero enna Kokkaa".
Charlie as usual filled the space on the conference dias with his mute presence, a role he used to do with aplomb in movies with a lab record book in hand.
As the TV cameras zoomed in, the familiar faces of Vivek, Charlie, Chinni Jayanth and Dhamu appeared sans the typical facial antics. They were clearly miffed that they were removed from the college scene rather prematurely.
After RK Silvermani heard their case patiently, he explained to them that they were in their early forties and that Suman Shetty, Santhanam and other dumuks have already taken their place.
Not to be bogged down, the college veterans argued that this is a clear case of discrmination, as Bollywood have called back Aamir Khan and Madhavan along with Sharman Joshi to the campuses through 3 Idiots.
Dhamu reiterates the point saying he possesed extra talents like mimicry and more importantly better hair dyes than his Bollywood counterparts.
Vivek was agitated and threw away his cooling glasses as a symbol of accepting his age. He added that there was no more a need to hide his age showing through his sagging eye bags.
Chinni Jayanth feeling left out had the last say " Jilku Jikkan Jikka, Bollywood hero enna Kokkaa".
Charlie as usual filled the space on the conference dias with his mute presence, a role he used to do with aplomb in movies with a lab record book in hand.
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